Milan is trading in its Olympic glory for fashion frenzy, as Milan Fashion Week kicks off after the Winter Olympics. The city is buzzing with designers, models, and fashion enthusiasts, all eager to witness the latest trends and styles. Eileen Gu, the Olympic gold medalist, made a stunning appearance at Milan Fashion Week, attending Prada’s Fall/Winter 2026 show and Brunello Cucinelli’s presentation. Other celebrities spotted at the event include Caitlin Clark, Uma Thurman, Monica Bellucci, and Jessica Alba.
The fashion week, which runs from February 24 to March 2, features 162 appointments, including physical and digital catwalk shows, presentations, and events. Designers like Maria Grazia Chiuri for Fendi and Meryll Rogge for Marni are making their debuts, while Demna is set to present his first catwalk show for Gucci. The event is expected to generate around €320 million in revenue, solidifying Milan’s position as a global fashion capital.
